Automation in Automotive: Use Cases

Posted by Stephen Coia

In this blog, we explore how automation (and AI) can speed up your customer service delivery, fuel your sales pipeline, and drive efficiencies in your business processes. 

Get more milage from your marketing and sales drives 

Our customers use automation to maintain customer databases, track customer interactions, manage leads, and facilitate sales follow up. 

In the UK, for example, VKY have saved motor dealer sales teams over 50% of time usually spent on sales admin processes. This is done by making 6 disparate systems talk to each other, removing the need for  people to enter any data. This extra time is now used to sell more in the showroom or follow up with digital leads.

What’s more, customer satisfaction increases with automation because fraction points are removed in the customer buying and service journeys. With automation, customers experience:

  • Faster response times

  • Smoother transactions

  • Personalised communication

WhatsApp for scheduling service appointments and reminders

Automation and conversional AI can be used over multiple channels including WhatsApp to remind consumers when car services are due.

Customers can then automatically schedule and reschedule appointments, earning you money in repeat business and giving your team time back to spend serving customers or generating new business. 

Finance, accounting, and book keeping 

Popular in finance teams, automation takes care of the manual data entry, eliminating errors, and giving teams 30% more capacity.

Assured compliance with consumer protection laws 

Reduce the risk of being sued by using automation to complete compliance checks and legal requirements. Automation guarantee’s consistency, speed and adherence to certain rules and procedures that could be missed with human error. 

For example, automation can be programmed to automatically send consumers important buyer guides with warranty information as well as verifying if the document was read with check boxes. This type of process automation ensures compliance with consumer protection laws like the Federal Trade Commission’s Used Car Rule. 

Improved inventory turnover and management efficiency 

Automation can be used for just about any office process that involves data input.

For example, tracking stock levels, pricing updates, and vehicle re-ordering can all be automated to improve inventory efficiency as well as speed up the processing time. 

The result? Reduced carrying costs and data driven business insights to help you make better purchasing decisions and strategically plan.

If you'd like to read more about automation and conversational AI, then check out our eBook 'Transforming Customer Service with AI and Automation'.